IR B2B Ecomm Conference 2026

A two-day B2B ecommerce summit bringing together digital transformation leaders from major brands including Heineken, Honeywell, E.ON Next, RS Group, and McCain Foods.

Taking place during Manchester Tech Week, the conference covers customer acquisition through digital channels, designing B2B buyer journeys, AI applications in ecommerce, and the business case for product data.

UNRVLD's Head of Commerce Tom Williams joins YPO's Interim Head of Marketing & Digital Amber Owram as featured panelists.