Content management made simple
Built on Optimizely CMS 12, the platform's user-friendly interface ensured global scalability and ease of adoption for Lloyd's Register's diverse teams, empowering marketers and content editors alike to efficiently manage multi-channel content in real-time. Plus, we’ve crafted intelligent components that ensure Lloyd’s Register’s relevant services are dynamically surfaced across the site to the user.
Built for lead generation
Lloyd’s Register can now construct tailored components and modules that seamlessly integrate into the system, enabling them to achieve dynamic engagement. This approach aligns with their overarching vision of not merely providing informative content, but also driving lead acquisition and new business opportunities.