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NTT 

Serving up technology for global good
Client
NTT
Sector
Professional Services
Services
Digital Strategy / Experience Design / Sitecore / SEO


NTT is a leading technology for good services company worth over $30 billion with 160,000 employees, spanning 200 countries.

We first partnered with NTT to unite a portfolio of distinct, branded organisations and create a global entity on Sitecore. Since then, we’ve focussed on devising a comprehensive CX strategy with the aim of transforming the site into a lead generation platform.

Complex migration strategy

We’re supporting NTT through an exciting growth programme which has seen the acquisition of multiple affiliate companies. We’re on hand to deliver seamless content migration, ensuring that NTT’s digital estate is fit to accommodate its growing service and product offering as well as an ever-expanding customer base.

Built for organic aquisition

Working agile on Sitecore 10.2 DXP, we’ve maintained market share during each migration whilst revising our keyword research and input for new keywords around NTT’s new terms. We’ve conducted extensive SEO audits of each affiliate website and created dynamic SEO driven pages in line with NTT’s strategic positioning.

Designed to drive leads from a global audience

After an extensive CX review of the site, we created brand-focussed designs and wireframes to reflect recommendations. We have built an enhanced customer experience; with new lead gen forms and personalised CTAs across all products and services, increasing form submissions by 40%.

Scalable but personable

We’re helping NTT to use its website as a platform to cross and up sell their expanded offering. With a programme to further drive user engagement in full swing, we’re enabling NTT to continue to provide cohesive and inclusive communications across all its 59 territories.

Absolutely amazing to work with; consistently available to support and guide our team whenever we needed them
Frances Mendoza
Director of Marketing Technology, NTT

Outputs

Digital strategy
UX & UI Design
Sitecore Implementation
Global SEO Strategy

Technology

Sitecore 10
Sitecore Cloud Hosting
Salesforce integration
Eloqua integration
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